Objectification
If one objectifies something (or someone), one views it and treats it as an object for the satisfaction of one’s desire; but this is not all, for objectification is assumed to be a relation of domination where one also has the power to enforce one’s view. Objectification is not just ‘in the head’; it is actualized, embodied, imposed upon the objects of one’s desire. So if one objectifies something, one not only views it as something which would satisfy one’s desire, but one also has the power to make it have the properties one desires it to have.